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Ill liquidity commented on Kathy Maxwelll's blog post 'Why your business needs the essence of a distinctive corporate identity?'

http://www.naomiklein.org/no-logo I agree. Companies are less the product and more the brand. "A way of life" rather than a pair of shoes. It is always more profitable to focus on the branding a slave labour produced good, spending on endorsements,…

November 20, 2009

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April 20, 1984

Kathy Maxwelll's Blog

Why your business needs the essence of a distinctive corporate identity?

Did you ever think why the company media representatives and the brand equity managers keep staking and lay emphasis about the essentiality of owning a professional logo design to march on? Is the build up of hype about having custom design logo warranted?

It sounds pretty much explainable, doesn’t it? A logo of a company is the character of the organization which marks its unique identity. There are many competitors of your business around you very near but what really signifies you is… Continue

Posted on November 17, 2009 at 10:42pm — 1 Comment